The marketing communications plan prepared by University of Southern Nevada Marketing and The Ferraro Group for the launch the orthodontic clinic at the College of Dental Medicine was recognized last night at the 13th Annual Pinnacle Awards, presented by the Las Vegas chapter of the Public Relations Society of America (PRSA). Each year, the Pinnacle Awards recognizes the best and brightest in public relations strategies and tactics.
Jason Roth, USN’s marketing director, along with Holly Lobelson-Silvestri and Susan Dons of The Ferraro Group, accepted the award in the very competitive Marketing Communications category at a dinner event held at the Springs Preserve.
From left to right, Jason Roth, USN's marketing director, Holly Lobelson-Silvestri and Susan Dons of The Ferraro Group.
Starting this week, USN’s College of Dental Medicine will have ads running on Facebook, the world’s most used social networking site, to promote its affordable, high-quality orthodontic treatment for children, teens and adults in Southern Nevada. The program will target are Facebook users in the area that meet certain demographic criteria, with ads directing people to the clinic’s website at www.usnbraces.com.
The Orthodontic Clinic also has a page on Facebook. Facebook users can access it and become a fan here. The page is updated periodically with news and information about the clinic.
The University of Southern Nevada College of Dental Medicine will be at Aviation Nation 2009 to promote its orthodontic services and to distribute information about USN’s academic programs to the nearly 150,000 people expected to attend. The event takes place from 8 a.m. to 4 p.m. on both Saturday, Nov. 14 and Sunday, Nov. 15 at Nellis AFB in Northwest Las Vegas. It’s considered one of the largest airshows in the country and celebrates the work of America’s 21st century Air Force and its acheivements in air, space and cyberspace. The U.S. Air Force Thunderbirds will headline the two-day event and be joined by several military air demonstration teams and some of the nation’s top civilian air performers.
Aviation Nation will also depict the history of American aviation and salute the recent accomplishments of America’s military in operations around the globe through numerous additional military and civilian ground displays. Approximately 100 aircraft covering everything from the earliest days of aviation to some of the nation’s newest military aircraft are scheduled to be on display.
The event is free. Attendees are invited to park at the Las Vegas Motor Speedway and take a complimentary shuttle to the base. Directions and parking details may be found here.
Several University of Southern Nevada College of Pharmacy students have had their scholarly work published recently. From USN’s South Jordan campus, an article titled “Giardia: An Update and Overview” by students Daniel B. Bowen, David J. Brewer, Christopher M. Christensen and Daniel K. Richards was published in the Summer 2009 issue of The Journal of Collegium Aesculapium (pages 40-43). In the same journal, an article titled “Malaria: An Update and Overview” by Brady Reid Black, Jordan Scott Carver, Tyler Scott McPhie and Cathaleah Pimsakul Stanley was published (pages 44-53).
Dr. Immanuel Ijo, a recent College of Pharmacy graduate, co-wrote with Dr. Tara Muzyk “Pharmacologic Management of Chronic Heart Failure,” which was featured as the lead and CME article in the August 2009 issue of Federal Practitioner.
Finally, Dr. Jorge Villanueva, an intern in the College of Dental Medicine’s Advanced Education in Orthodontics and Dentofacial Orthopedics’ One-year Internship Program, has co-authored a chapter titled “The Proportions if Facial Balance: An Esthetic Appraisal” in a recently published text book, The Art of Treatment Planning: Dental and Medical Approaches to the Face and Smile.
Congratulations to all of these students and intern for their outstanding work and commitment to their professions.
The University of Southern Nevada teamed up with Chris Hanmer, executive pastry chef from The Ritz-Carlton, Lake Las Vegas, as guests on MORE on KVVU-TV (FOX-Las Vegas) to continue its effort to spread the word about what treats children, teens and adults with braces should avoid during Halloween. Chef Hanmer offered a very creative and easy idea for a delicious Halloween treat that everyone can enjoy and won’t damage expensive orthodontic appliances. Check out the video below and click on “keep reading” for the recipe.
To promote the affordable, high-quality orthodontic services offered at its orthodontic clinic, the USN College of Dental Medicine has partnered with KLAS-TV Channel 8 (CBS-Las Vegas) for the station’s Eye on Health, a daily news health segment and online health care information site. The partnership includes television commercial spots, sponsorship of Eye of Health televised and online news segments and a microsite on KLAS-TV’s Web site, lasvegasnow.com, which includes information on services, a map to the orthodontic clinic and a testimonial video.
The University of Southern Nevada (USN) announced today plans to expand its College of Dental Medicine by starting a Doctor of Dental Medicine (DMD) program at the university’s campus located at 10920 South River Front Parkway in South Jordan, Utah. The university expects to admit its first class in Fall 2011.
“Currently no pre-doctoral dental program exists in Utah,” said USN President Dr. Harry Rosenberg, Pharm.D., Ph.D., “The university is fully committed to filling the void by establishing a Doctor of Dental Medicine program to provide an unparalleled learning experience while also offering excellent and affordable, high-quality dental care to citizens of the Salt Lake area, including the underserved population.”
Thank you to the Las Vegas community for coming out to the 13th Annual Bite of Las Vegas on Saturday. The Mix 94.1 FM music and food festival attracted about 40,000 people, making it a huge success.
USN’s College of Dental Medicine showcased its orthodontic services to thousands of families, many of which signed up for a free screening and consultation. The college also distributed Halloween tips for people with braces as well as travel toothbrushes with toothpaste. Hundreds of people also signed up for a drawing to win a free, orange iPod Nano. The winner was drawn today. Congratulations to 19-year-old Jennifer Liester of Las Vegas!!!
A special thanks goes out to the volunteers who braved the unusually hot October day to help decorate the college’s Halloween-themed booth and answer questions for the hundreds of visitors who inquired about orthodontic services, including Jason Roth, Angela Bigby, Joycelynn Nicholas, Xan Goodman, Dana Pachar, Candace Butler, Dr. Shaun Perryman, Dr. Kashif Ismail, Dr. Beth Yamashiro, Dr. Diane Rhee, Dr. Alana Whittaker and Dr. Jaleh Pourhamidi. Also, thanks to Sukanya Mandal and USN’s graphic designer Billy George for helping put together the materials. The success of this event would not have been realized without the help of each of these individuals.
Now enjoy some pictures from the event:
The USN College of Dental Medicine booth before the gates opened at 11 a.m.
Orthodontic Residents Dr. Beth Yamashiro, Dr. Shaun Perryman and Dr. Kashif Ismail.
Dr. Jaleh Pourhamidi, director of the AEODO/MBA residency program at USN’s College of Dental Medicine, and Jason Roth, USN’s director of marketing, were featured on KTNV-TV Channel 13’s Las Vegas FYI segment this morning to share information about good and bad Halloween treats for people with braces. The two also highlighted the services available for children, teens and adults at the Orthodontic Clinic at USN’s College of Dental Medicine. Check out the segment here.
Speaking of Halloween, check out the flyer USN’s talented Graphic designer, Billy George, created to help spread the message about Halloween treats. Those monsters have nice teeth.
The USN College of Dental Medicine is participating in Mix 94.1 fm’s 13th Annual Bite of Las Vegas, Southern Nevada’s largest food and music festival. The event takes place from 11 a.m. to 10 p.m. this Saturday (10/17) at Desert Breeze Park, located at Spring Mountain and Durango in Las Vegas. The live music includes American Idol’s Katherine McPhee, Parachute, Uncle Kracker, Blue October and Train.
The college will have a Halloween-themed booth to educate attendees about braces-friendly Halloween treats as part of October’s National Orthodontic Awareness Month. Orthodontic services offered by the College will also be showcased. Travel toothpaste and toothbrushes will be handed out and contests will be held.
It’s an all-ages event, so come out and enjoy the food and fun. Tickets are $8 per person. Children are free. More information can be found on Mix 94.1’s Web site.
Published by the USN Office of Marketing/Public Relations. For more information please call 702-968-1633 or e-mail connections@usn.edu. Visit the USN Academic site at http://www.usn.edu.
Starting this week, USN’s College of Dental Medicine will have ads running on Facebook, the world’s most used social networking site, to promote its affordable, high-quality orthodontic treatment for children, teens and adults in Southern Nevada. The program will target are Facebook users in the area that meet certain demographic criteria, with ads directing people to the clinic’s website at 
Aviation Nation will also depict the history of American aviation and salute the recent accomplishments of America’s military in operations around the globe through numerous additional military and civilian ground displays. Approximately 100 aircraft covering everything from the earliest days of aviation to some of the nation’s newest military aircraft are scheduled to be on display.
To promote the affordable, high-quality orthodontic services offered at its orthodontic clinic, the USN College of Dental Medicine has partnered with KLAS-TV Channel 8 (CBS-Las Vegas) for the station’s Eye on Health, a daily news health segment and online health care information site. The partnership includes television commercial spots, sponsorship of Eye of Health televised and online news segments and a microsite on KLAS-TV’s Web site, 
The University of Southern Nevada (USN) announced today plans to expand its College of Dental Medicine by starting a Doctor of Dental Medicine (DMD) program at the university’s campus located at 10920 South River Front Parkway in South Jordan, Utah. The university expects to admit its first class in Fall 2011.
The USN College of Dental Medicine is participating in Mix 94.1 fm’s 13th Annual Bite of Las Vegas, Southern Nevada’s largest food and music festival. The event takes place from 11 a.m. to 10 p.m. this Saturday (10/17) at Desert Breeze Park, located at Spring Mountain and Durango in Las Vegas. The live music includes American Idol’s Katherine McPhee, Parachute, Uncle Kracker, Blue October and Train.
